The Perplexity SEO playbook
Practical tactics, experiments, and research for earning visibility in Perplexity and the next generation of answer engines.
Perplexity SEO
Perplexity SEO
definitions, signals, and measurement
Learn the seven metrics a Perplexity SEO analysis tool should track, including citations, brand mentions, share of voice, prompt coverage, cited URLs, and visibility trends.
Read the guideLearn what PerplexityBot is, how to allow it in robots.txt, which user agents matter, how to verify crawling, and how crawler access affects Perplexity SEO visibility.
Learn what Perplexity SEO is, how it differs from Google SEO, how PerplexityBot works, which citation signals matter, and how to measure AI visibility.